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WINERY OPPORTUNITIES

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WINE TASTING EXHIBIT

Introducing the newest addition to the Mountain View Art & Wine Festival — an elevated wine tasting experience that highlights the richness and diversity of California’s exceptional wineries.  Unlike most festivals in the local region, this curated tasting lounge invites guests to dive deeper into the world of exceptional local wines, all within a refined and welcoming setting. Designed to appeal to a broad and diverse audience — from seasoned wine aficionados with a refined palate to curious newcomers eager to expand their knowledge — the experience offers a perfect platform to taste, learn, and discover standout California vintners.

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About the Exhibit

The wine tasting exhibit will feature 16 hand-selected wineries, comfortable lounge seating out front with a thoughtfully designed aesthetic, and the exclusive Hideaway Lounge Tent — an intimate retreat ideal for small groups to relax, sip, and connect.

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The tasting exhibit pricing is $65 per day per participant, which includes the tasting glass and covers tastings at all tables. 

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WHAT IS REQUIRED

Wine Contribution

A minimum of 10 cases per day. Wineries are welcome to feature more than two varietals if desired. Wineries must get approval on the varietals and case quantities for each varietal from the event coordinators. We also consider applications for single day involvement. Please mark in your application if you can only participate one of the days.

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Pour Size

Standard tasting pours of 1 oz per guest, per varietal.

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Staffing

Each winery must provide its own team to pour and engage with guests. Winery Staff will also need to ensure they mark participants' wine passports that they have completed a tasting, as this is not an unlimited tasting experience.

Limited Availability

To ensure an optimal experience for both wineries and guests, participation is limited to just 16 winery partners. Spaces will be filled on a rolling basis as applications are approved.

What You Get

No Cost Beyond Wine Contribution to Participate


Wineries are invited to engage directly with attendees at no cost beyond the wine contribution. The event will provide a dedicated space within the tasting tent, complete with a table and tablecloth, allowing your brand to connect with wine lovers in a lively, high-traffic environment.


As one of the largest and most beloved festivals in the Bay Area, the Mountain View Art & Wine Festival offers an exceptional platform for extended brand exposure and meaningful connections with new clientele.

Extensive Marketing & Brand Visibility


The wine tasting exhibit will be heavily promoted across digital and social channels. Participating wineries will be prominently featured on the event website, with winery profiles and details on the varietals being poured. In addition, wineries will be spotlighted on the event’s social media platforms, expanding visibility before, during, and after the event.

Onsite Branding Included


Each winery’s logo will be included on a step-and-repeat selfie wall at the entrance of the wine tasting experience, offering a high-impact, photo-ready branding opportunity that puts your name in front of thousands of festivalgoers.

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Your Logo featured on the Step-and-Repeat

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ABOUT THE EVENT

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Get ready to experience the magic of the 2025 Mountain View Art & Wine Festival, continually crowned the Best Festival of Silicon Valley by Metro readers! Taking over the lively Castro Street in the heart of Silicon Valley, this iconic event promises a weekend brimming with art, wine, and the contagious energy of the local community. Hosted by the Mountain View Chamber of Commerce, the festival features a dazzling mix of acclaimed artists, sensational wines and spirits, and an atmosphere that’s pure excitement.​

Get ready to experience the magic of the 2025 Mountain View Art & Wine Festival, continually crowned the Best Festival of Silicon Valley by Metro readers! Taking over the lively Castro Street in the heart of Silicon Valley, this iconic event promises a weekend brimming with art, wine, and the contagious energy of the local community. Hosted by the Mountain View Chamber of Commerce, the festival features a dazzling mix of acclaimed artists, sensational wines and spirits, and an atmosphere that’s pure excitement. ​ Whether you’re an art enthusiast, a wine connoisseur, or simply looking for an extraordinary weekend, the 2025 Mountain View Art & Wine Festival is a vibrant celebration of culture, community, and innovation. Don’t miss your chance to join in the fun—this is where memories are made and magic truly happens!

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ADDITIONAL OPPORTUNITIES

Distinguish your brand from others by leveraging our extended marketing opportunities tied to the Wine Tasting Exhibit. From Title Sponsorship of the exhibit to the chance to create a branded, exclusive VIP Lounge adjacent to the tasting area—with naming rights included—these enhancements ensure your organization stands out from the rest.

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Customized pricing and package details are available upon request.

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    Title sponsors will receive the unique opportunity to have their brand highlighted in the largest and most upscale exhibit at the event. Sponsors will have custom signage at the entrance to the exhibit with your branding and inclusion on the step-and-repeat selfie wall. Extended benefits throughout all marketing areas. 

    • Naming Rights of the Exhibit 

    • Custom High-Profile Signage Using Your Branding at the Exhibit Entrance 

    • Logo inclusion on the Step-and-Repeat Banner Positioned for High Visibility with high percentage of Banner featuring your Brand Identity

    • Brand Feature On Wine Tasting Web Page 

    • 15 Wine Tasting Wristbands

    • Name + Logo Inclusion On Social Media Wine Tasting Post + Exclusive Post Recognizing Your Brand

    • Logo On Website Sponsorship Pages, Poster And Print Advertisements, Event Shirts

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    For brands seeking to make a bold statement, the VIP Lounge Package offers a unique way for your company to create a unique and memorable experience. Our event team has already designed a turnkey solution ready to launch for creating an upscale lounge area within the event. Thoughtfully curated with upscale furnishings and a refined aesthetic, the lounge is reserved for VIP guests only and features limited capacity to ensure a premium, intimate atmosphere. To learn more about VIP activation opportunities, please reach out — we'd love to explore what your brand’s goals are for a lounge experience.

    • Naming Rights to the Lounge Space

    • Name inclusion on VIP Ticket Sales

    • Company Staff or Customer Access to VIP Space

    • High Visibility Signage in Lounge Space with your Branding

    • Brand Inclusion on VIP Lounge Web Page on Event Website

    • Brand Inclusion on the Social Media  VIP Lounge Post and name inclusion on Wine Tasting Social Media Post

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    Similar to our wine tasting exhibit, this event marketing package offers wineries a unique opportunity to participate through a product contribution rather than a traditional monetary sponsorship. By contributing your wines to be sold at our event concessions, your brand will gain high-profile visibility throughout one of the Bay Area’s largest and most celebrated festivals. This is an exceptional chance to put your wines directly into the hands of thousands of event patrons, build brand recognition, and create new fans among an engaged and diverse audience.

    • Your wine featured at all concessions booths offering you to get your wine visibility across the whole event. 

    • Brand inclusion on event beverages page as well as information about your varietal(s) and link to your website

    • Linked Logo included on event website on the home page and the sponsorship page as a sponsor of the event

    • Your brand included on the social media post about the beverage line-up

    • Your logo included on event poster 

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Wine Tasting Exhibit Presenting Sponsorship

Presenting sponsor will receive the unique opportunity to have their brand highlighted in the largest and most upscale exhibit at the event. Sponsors will have custom signage at the entrance to the exhibit with your branding and inclusion on the step-and-repeat selfie wall. Extended benefits throughout all marketing areas. 

    • Name inclusion as the Presenting Sponsor of the Exhibit- featuring your brand name in the Exhibit Title 

    • Custom High-Profile Signage Using Your Branding at the Exhibit Entrance 

    • Logo inclusion on the Step-and-Repeat Banner Positioned for High Visibility with high percentage of Banner featuring your Brand Identity

    • Brand Feature On Wine Tasting Web Page 

    • 15 Wine Tasting Wristbands

    • Name + Logo Inclusion On Social Media Wine Tasting Post + Exclusive Post Recognizing Your Brand

    • Logo On Website Sponsorship Pages, Poster And Print Advertisements, Event Shirts

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Create a VIP Lounge Experience

For brands seeking to make a bold statement, the VIP Lounge Package offers a unique way for your company to create a unique and memorable experience. Our event team has already designed a turnkey solution ready to launch for creating an upscale lounge area within the event. Thoughtfully curated with upscale furnishings and a refined aesthetic, the lounge is reserved for VIP guests only and features limited capacity to ensure a premium, intimate atmosphere. To learn more about VIP activation opportunities, please reach out — we'd love to explore what your brand’s goals are for a lounge experience.

    • Naming Rights to the Lounge Space

    • Name inclusion on VIP Ticket Sales

    • Company Staff or Customer Access to VIP Space

    • High Visibility Signage in Lounge Space with your Branding

    • Brand Inclusion on VIP Lounge Web Page on Event Website

    • Brand Inclusion on the Social Media  VIP Lounge Post and name inclusion on Wine Tasting Social Media Post

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Event Wine Concession Booth Featured Wine

Similar to our wine tasting exhibit, this event marketing package offers wineries a unique opportunity to participate through a product contribution rather than a traditional monetary sponsorship. By contributing your wines to be sold at our event concessions, your brand will gain high-profile visibility throughout one of the Bay Area’s largest and most celebrated festivals. This is an exceptional chance to put your wines directly into the hands of thousands of event patrons, build brand recognition, and create new fans among an engaged and diverse audience.

    • Your wine featured at all concessions booths offering you to get your wine visibility across the whole event. 

    • Brand inclusion on event beverages page as well as information about your varietal(s) and link to your website

    • Linked Logo included on event website on the home page and the sponsorship page as a sponsor of the event

    • Your brand included on the social media post about the beverage line-up

    • Your logo included on event poster 

WINERY PARTNER APPLICATION

Please complete the application below to be considered for this year.

Please complete below what Varietals you might be interested in featuring. If you are still unsure, which varietals you will be looking to feature just let us know.

Do you have Varietals in mind you are interested in Showcasing?
Yes
I'm not sure yet
Are you hoping to participate just one of the days or both?
I can participate both days
I can participate one of the days

Please note participants that can participate both days are more likely to be accepted.

Are you interested in learning more about our expanded marketing opportunities available?
No
Title Sponsorship of Wine Tasting Exhibit
Create a VIP Lounge
Event Wine Concessions Sponsorship

Still Have Questions?

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